Each manufacturers captured 18% of the market, placing them in a tie, whereas Xiaomi secured the third spot
In accordance with a brand new report by the expertise market analyst agency Canalys, Apple and Samsung each secured an 18% market share in Q3 2024, however Samsung nonetheless edged forward for the highest spot. Following them, Xiaomi held a stable third place with 14% of the market, whereas Oppo and vivo each completed within the prime 5, every with 9%.
Prime 5 manufacturers within the world smartphone market.
Apple achieved its highest third-quarter quantity up to now and has by no means been nearer to main the worldwide smartphone market in Q3 than now. The continued robust demand for the iPhone 15 collection, together with Apple’s legacy fashions, performed a vital function in its Q3 efficiency. The market’s shift in direction of premium gadgets, intersected by an ongoing refresh cycle of gadgets purchased throughout the pandemic, is benefiting Apple, significantly in its strong-hold areas akin to North America and Europe.
– Runar Bjørhovde, Analyst at Canalys, October 2024
As well as, evidently Apple’s enhanced product diversification has performed a key function in lowering lead occasions. Though the iPhone 16 noticed a lukewarm begin, it is anticipated to bolster Apple’s efficiency as 2024 wraps up and carry that momentum into the primary half of 2025. That is very true as Apple Intelligence makes strides into new markets and provides help for extra languages.
All in all, the iPhone 16 collection did not actually shake issues up in Q3 because it was solely available on the market for 3 days. Nonetheless, Apple may very effectively take the lead from Samsung in This fall because the true results of the iPhone 16 launch begin to kick in.
International smartphone market grew 5% YoY in This fall.
What is clear from this newest evaluation is that the hole among the many prime 5 smartphone distributors is closing, making the competitors fiercer than ever. Nonetheless, whereas situations are wanting up, demand is shaky as corporations grapple with rising world challenges in producing demand and navigating regulatory hurdles.
On one other observe, different analysis corporations counsel that Apple may snag the title of the world’s largest telephone maker by 2025. This potential leap is probably going pushed by the upcoming 2025 iPhone SE 4, anticipated to launch at a budget-friendly value of $499, together with the continued shipments of older iPhone fashions in rising markets like India.