The Cupertino big introduced a record-breaking September quarter at present, revealing each iPhone gross sales and total gross sales grew 6 %.
The outcomes come three days after the rollout of iOS 18.1, which formally brings the primary set of Apple Intelligence options to homeowners of appropriate iPhones (iPhone 16 household and iPhone 15 Professional duo).
Cook dinner implicitly shot down studies that the iPhone 16 is struggling, revealing it is doing higher than the iPhone 15, which is performing higher than the iPhone 14 did within the year-ago quarter.
The iPhone 16 was launched on September 20, so Apple’s fiscal fourth quarter report solely included ten days of the brand new telephone’s gross sales. Nonetheless, it is our first official perception into how the brand new telephones are doing. Most studies thus far have hinted at a tepid response, with one even claiming that Apple has in the reduction of on manufacturing.
Cook dinner revealed that early suggestions from clients and builders on Apple Intelligence is promising and in accordance with stats compiled within the three days since iOS 18.1 was launched, individuals are downloading it at twice the speed of iOS 17.1 throughout a comparable interval final 12 months.
We’re getting nice suggestions from clients and builders already and a extremely early stat, which is simply three days price of information: Customers are adopting iOS 18.1 at twice the speed that they adopted 17.1 within the year-ago quarter.
Tim Cook dinner, Apple CEO, October 2024
Extra thrilling options are anticipated to drop in December and March.
The iPhone-maker is relying on AI to drive iPhone 16 upgrades and if Apple Intelligence is prompting iPhone homeowners to obtain iOS 18.1, it could remodel the iPhone 16 right into a sleeper hit. Apple Intelligence was beforehand accessible in beta, however with the general public launch, extra folks will get to play with the options, and this may spur word-of-mouth advertising.
The iPhone is Apple’s bread and butter and accounts for 49 % of gross sales.Â
