After getting off to a scorching begin, demand for the iPhone 16 non-Professional fashions has been dropping off. | Picture credit-Apple
General, the iPhone 16 sequence lead occasions are decrease than the lead occasions that the iPhone 15 line had throughout the identical week final 12 months. Taking a look at these figures, one may conclude that demand is off for the 2024 iPhone fashions in contrast with final 12 months’s telephones. However Chatterjee sees one thing else within the knowledge. The narrowing of the distinction in lead occasions between the 2024 non-Professional and Professional fashions is revealing that demand for the iPhone 16 Professional and iPhone 16 Professional Max is choosing up in comparison with the non-Professional telephones.
Chatterjee’s U.S. tracker confirmed lead occasions stabilizing for Professional fashions whereas non-Professional fashions had average lead occasions. The U.S. makes up round 32% of iPhone shipments. In China, lead occasions dropped sharply for the iPhone 16 Plus and reasonably for iPhone 16. The iPhone 16 Professional fashions had secure lead occasions indicating stronger demand for the iPhone 16 Professional fashions in China which accounts for 20% of world iPhone shipments.
The identical factor was noticed in Europe the place lead occasions for the iPhone 16 non-Professional fashions had been average, however secure for the Professional fashions. Once more, the iPhone 16 Professional and iPhone 16 Professional Max are displaying indicators of demand in comparison with the non-Professional fashions. Germany and the U.Ok. every make up about 5% of iPhone shipments.