Home Sony New report suggests Apple’s iPhone 16 is method much less fashionable within the US than final 12 months’s iPhone 15

New report suggests Apple’s iPhone 16 is method much less fashionable within the US than final 12 months’s iPhone 15

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New report suggests Apple’s iPhone 16 is method much less fashionable within the US than final 12 months’s iPhone 15

Launched close to the tip of this 12 months’s third calendar quarter, the iPhone 16, 16 Plus, 16 Professional, and 16 Professional Max reportedly had loads of time to account for a mixed 20 % share of Apple‘s whole handset gross sales within the US for mentioned July–September interval.

However for those who assume that is an ideal outcome for such a younger (and familiar-looking) high-end smartphone quartet, wait till you hear how the iPhone 15 lineup carried out throughout its first couple of weeks of US availability again within the fall of 2023.

No AI, no purchase

Though we clearly cannot know for certain precisely why People did not flock to Apple Shops as they normally do to get their palms on the most recent and biggest iPhones final month, it is in all probability protected to imagine that the belated Apple Intelligence rollout and basic lack of innovation brought about a minimum of a number of the hurt right here.
The “vanilla” iPhone 16 carried out particularly poorly stateside, tying the iPhone 16 Plus for simply 4 % of Q3 2024 gross sales after the bottom iPhone 15 mannequin towered above its siblings in the identical timeframe of final 12 months with a juicy 10 % slice of the regional pie.

Again then, the iPhone 15 Plus solely stood at 3 %, which implies that the 16 Plus has truly managed to enhance on its predecessor’s recognition, making it doubtless that we’ll see an iPhone 17 Plus launched subsequent 12 months in spite of everything.
Together with the 16 Plus, the 6.3-inch iPhone 16 Professional appears to have performed fairly effectively on the US box-office too, matching the 6 % share of final 12 months’s iPhone 15 Professional. In the meantime, the iPhone 16 Professional Max is proving significantly much less fashionable than the massively profitable 15 Professional Max, dropping from 9 to six %, which is sure to harm Apple’s earnings probably the most.
That being mentioned, it’s fascinating to notice that Professional-grade iPhones are extending their recognition benefit over their non-Professional siblings, which should come as excellent news for the Cupertino-based tech large as a state-of-the-art Slim model is anticipated to be added to the iPhone 17 household in 2025.

That is some unimaginable resilience for the iPhone 15 collection!

There are not any prizes for guessing the place most of Apple’s “misplaced” iPhone 16 collection gross sales went between July and September 2024, because the iPhone 15 roster massively improved on the iPhone 14 household’s figures from the identical interval of 2023.

We’re speaking an enormous leap from 13 to 22 % for the Professional Max variant, stable boosts for the Plus and “regular” Professional fashions, and a comparatively giant drop from the bottom iPhone 14 to the iPhone 15 that did not hurt the whole a lot.

The iPhone 15 Professional Max was by far Apple’s hottest handset within the US this Q3, which can or might not be the case for the 16 Professional Max this time subsequent 12 months. Curiously, the iPhone 14 presently sits in third place, narrowly crushed by the 15 Professional whereas edging out the non-Professional iPhone 15 regardless of additionally proving barely much less fashionable than the iPhone 13 this time final 12 months.

One other intriguing quantity is that unchanged 4 % share subsequent to the iPhone SE identify, which can not sound like a lot however is definitely probably the most outstanding stats right here for those who contemplate the super-advanced age of this budget-friendly mid-ranger.


Adrian, a cellular know-how fanatic because the Nokia 3310 period, has been a dynamic presence within the tech journalism subject, contributing to Android Authority, Digital Traits, and Pocketnow earlier than becoming a member of PhoneArena in 2018. His experience spans throughout numerous platforms, with a specific fondness for the variety of the Android ecosystem. Regardless of the challenges of balancing full-time parenthood along with his work, Adrian’s ardour for tech tendencies, working, and flicks retains him energized. His dedication to mid-range smartphones has led to an eclectic assortment of units, saved from private chapter by his choice for ‘ample’ over ‘overpriced’.

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