As part of the launch of the brand new Pixel 9 sequence, the Pixel Watch 3, and new Nest Thermostat, Google is introducing new packaging for its {hardware}. This new packaging is 100% plastic free, has a texture and design that tells you to recycle it, and opens in a enjoyable new means.
We don’t typical care that a lot about packaging, however that is the primary time shortly that Google has modified issues up for the containers it wraps round its costly {hardware}. And with this new packaging for units just like the Pixel 9 Professional, they’re suggesting fairly cool issues, like the truth that they made a brand new paper for it that’s “3 times stronger” and 70% extra stretchable than their earlier paper. Like, that’s simply cool, proper?
The containers are lighter too, so they need to cut back the carbon footprint as they ship throughout the globe, ought to nonetheless defend issues with a brand new “molded fiber pulp” created from recycled newspaper, and Google hopes the speckled design of the fabric “appears recyclable” sufficient to get you to really recycle it.
Oh, in addition they made a brand new peelable closure that rips off the bottom to get you into your system, however stays sturdy sufficient to maintain all your goodies inside till you do open them. The video beneath reveals how these work and in addition how the entire new packaging appears.
The brand new packaging ships with the latest Pixel, Nest, and Fitbit units.
