Pixel chief says ‘only a few’ Pixel customers are coming from Samsung telephones

Google Pixel telephones don’t crack the highest 5 in relation to international market share, however they definitely have some vocal followers. The place are these Pixel homeowners coming from, although? Effectively, a Google government says they’re not truly coming from Samsung.

Google senior vice-president Rick Osterloh advised Stratechery in an interview (noticed through 9to5Google) that “only a few” Pixel homeowners come from Samsung units. That’s a very attention-grabbing declare as Samsung is the highest smartphone model globally, so it could be an affordable assumption that many Pixel homeowners beforehand had Galaxy telephones.

The Pixel chief outlined the place Pixel homeowners have been shifting from in a follow-up reply:

They’re coming from a lot of folks, a few of whom who’ve (sic) left the market after which additionally from Apple however in the end, we expect what we’re attempting to do is we’re attempting to achieve Android share total and that’s my principal purpose is to attempt to enhance Android competitiveness, enhance our innovation, enhance the issues we’re capable of clear up for customers in any respect tiers. However we’ve definitely had points within the premium area that we wish to attempt to tackle.

For what it’s value, Pixel telephones have made main strides in Japan primarily as a result of native manufacturers are struggling. In actual fact, native producer Kyocera introduced plans to depart the buyer telephone market simply over a yr in the past. Google’s rise within the US in the previous couple of years additionally partially coincided with LG’s departure from the smartphone market.

However, it isn’t stunning to listen to that some Pixel homeowners migrated from iPhones. Google has lengthy courted iPhone customers by means of its advertising and marketing and engaging trade-in offers.

It’s additionally attention-grabbing that Osterloh acknowledged “points within the premium area.” He didn’t delve into these issues, however the firm’s telephones have lengthy been criticized for disappointing common efficiency in comparison with rival units in addition to unreliable connectivity. Google has sought to deal with the latter with a brand new modem, although. The corporate can also be anticipated to modify chip producers from Samsung to TSMC in 2025, and this might yield efficiency and battery life features.