Anticipated to supply ultra-personalized experiences by combining with Samsung’s on-device AI expertise
Samsung Electronics at this time introduced that it has signed an settlement to accumulate Oxford Semantic Applied sciences, a UK startup specializing in information graph expertise.
Established in 2017 by three Oxford College professors — Ian Horrocks, Boris Motik and Bernardo Cuenca Grau — Oxford Semantic Applied sciences holds cutting-edge technological capabilities within the areas of data illustration and semantic reasoning. With its AI-centric engine, RDFox®, the corporate at present collaborates with organizations throughout Europe and North America concerned within the finance, manufacturing and e-commerce sectors.
Information graph expertise shops data as an interconnected net of associated concepts and course of knowledge in a fashion much like how people purchase, keep in mind, recall and purpose over information. By integrating and connecting knowledge, this expertise enhances the understanding of how individuals use a services or products and permits fast data retrieval and advice. As such, it’s thought of one of many key applied sciences for realizing extra refined and personalised AI options.
Information graph expertise is difficult to implement because of the advanced computations used within the strategy of changing dynamic and intensive real-world knowledge into information graphs and using them. Nevertheless, Oxford Semantic Applied sciences has developed and efficiently commercialized information graph expertise that optimizes knowledge processing and permits superior reasoning, within the cloud and on-device.
Samsung Electronics has been collaborating with Oxford Semantic Applied sciences on varied tasks since 2018, together with funding of Samsung Ventures. With this acquisition, Samsung will safe superior core engines for private information graphs. These graphs combine data and context dispersed throughout varied providers and apps, crafting a consumer expertise that’s tailored by turning into more and more accustomed to customers’ preferences and utilization.
Mixed with on-device AI expertise, equivalent to that on Samsung’s Galaxy S24 sequence, private information graph expertise facilitates hyper-personalized consumer experiences whereas making certain delicate private knowledge stays safe on the system. It will likely be relevant throughout all of Samsung’s merchandise, extending past simply cellular gadgets to televisions and residential home equipment.
“We’re delighted to be working with Samsung,” mentioned Peter Crocker, CEO of Oxford Semantic Applied sciences. “By integrating Samsung’s experience in consumer expertise and knowledge with our superior information graph and reasoning expertise, we are going to present Samsung’s clients with much more refined personalization. As well as, creating RDFox with Samsung, and being a part of the bigger group, will present all of our purchasers with a good higher product, service and assist.”
“As world shoppers understand their rising want for extra personalised AI experiences, the acquisition of Oxford Semantic Applied sciences will additional enhance Samsung’s sturdy capabilities in information engineering,” mentioned Paul Kyungwhoon Cheun, Head of Samsung Analysis and CTO of Samsung Electronics. “This acquisition is one other necessary step ahead as we try to ship tailored AI experiences constructed upon our hallmark technological innovation.”
About Oxford Semantic Applied sciences Ltd.
Oxford Semantic Applied sciences is a spin out of the College of Oxford by main lecturers within the area of data illustration and reasoning. With its modern software program RDFox®, the corporate helps main corporations throughout many sectors to combine various knowledge units and apply reasoning throughout them. Use instances embody advice engines, product configurators, integration of maps for autonomous autos and anomaly detection in monetary transactions. For extra data, please go to www.oxfordsemantic.tech.
