Issues aren’t going the way in which Apple hoped. Earlier than September, analysts reported that Apple can be constructing extra iPhone 16 telephones, principally upping the variety of Professional fashions produced. Now that the primary week of pre-orders is completed, analyst Ming-Chi Kuo compiled knowledge that exhibits that pre-orders are down and it’s principally the fault of the 2 Professional fashions (the iPhone 16 and 16 Plus numbers truly went up!).
Let’s have a look at the outcomes from final week’s ballot to try to determine what went fallacious. Apple didn’t enhance the costs, which was nice to see. The upper cost charges over USB-C and MagSafe are nice too, plus all new fashions have sufficient RAM and NPU efficiency for Apple Intelligence. That mentioned, the 2 vanilla fashions are nonetheless utilizing 60Hz shows. It doesn’t should be LTPO panels, Apple, however even cheap-o telephones have 120Hz shows as of late.
Anyway, at 6.9”, the iPhone 16 Professional Max is just too huge for 15% of voters. 13% are an older era iPhone for this or different causes. The 15 Professional Max is a extra manageable dimension and it has principally the identical cameras, aside from the 48MP extremely vast.
The 6.3” display screen on the iPhone 16 Professional was a a lot better concept, barely anybody thinks that the scale of the cellphone is a matter. However practically half of voters are saying that they’re transferring to Android. Even older generations of iPhone Professional aren’t that interesting, possibly Apple has been resting on its laurels for too lengthy. No matter it’s, at 17.7%, the Professional mannequin has the very best optimistic vote.
The iPhone 16 Plus noticed an enormous 48% soar in pre-orders in comparison with the 15 Plus, however the complete numbers are nonetheless manner, manner beneath the others. Individuals don’t know what to think about this one. Many plan on getting a Professional as an alternative or grabbing an older mannequin – with no dimension enhance, the one tangible improve this era is the brand new facet buttons – some are transferring to Android and plenty of simply don’t care in regards to the Plus.
The iPhone 16 bought 15.1% optimistic vote, coming second after the 16 Professional, and the very best proportion of individuals (8.9%) who would possibly determine to get one after studying the opinions. Some are tempted to get a Professional mannequin this time round, however few (effectively, comparatively few) are pondering of going with an Android as an alternative.
It appears that evidently Apple misinterpret what customers need – it had huge hopes for the iPhone 16 Professional Max, however as an alternative the mannequin is struggling. It’ll in all probability nonetheless find yourself the highest vendor of the 4, although. Kuo speculated that the delay of Apple Intelligence saved pre-orders for the 2 iPhone Professional fashions down and gross sales will enhance as soon as that arrives (and the upcoming vacation season will assist too). A method or one other, the Q1 2025 report from Apple goes to be an fascinating one.
